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“Iron Symbols of the Iron Age”: The Practice of “Nagelung” in Germany and Austria-Hungary during the First World War
 
PIIS086954150001479-6-1
DOI10.31857/S086954150001479-6
Publication type Article
Status Published
Authors
Alexander Medyakov 
Affiliation: Lomonosov Moscow State University
Address: Russian Federation, Moscow, 1 Leninskie Gory
Journal nameEtnograficheskoe obozrenie
Edition5
Pages108-127
Abstract

During World War I, the practice of Nagelung – the nailing of various national and military symbols – in Germany and Austria-Hungary was a form both of philanthropy and of social support, which had an integrative and mobilizing impact on the population. The symbolism, actions, and rituals connected with this practice were meant to reconfirm and validate the collective identity. Having originated as civil initiatives, the Nagelung practices were supported and encouraged by the authorities for propaganda reasons and for practical purposes. Every artefact was made not only to meet the current interests but also to affect the culture of social memory. As the war was becoming prolonged and was starting to drain the material and moral resources of the society, it essentially put an end to the Nagelung practices.

KeywordsWorld War I, Germany, Austria-Hungary, propaganda, philanthropy, Nagelung, national symbolism, national identity, postcards
Received26.12.2018
Publication date26.12.2018
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