Almost a year before the election of the President of the United States it can be stated that the election campaign has entered an active phase and the main provisions of the election initiatives of the Republican and Democratic parties have been clearly defined. D. Trump is confident enough to be nominated by the Republican Party for a second term, since he does not see any visible opposition in the ranks of the “heavyweights” of his party. His election program is essentially not much different from the slogans and provisions of the Republican Party’s electoral platform in the 2016 presidential election. During his years in office, D. Trump’s administration agenda has undergone relatively small changes, and now he consciously sets priorities for his administration’s activities as requiring an additional 4 years to implement. The electoral initiatives put forward by the democrats envisage a dramatic expansion of the state’s role in the social sphere, especially in the areas of health care, education, environmental protection, raising the living standards of the population, in particular, by raising the minimum wage. These proposals are attractive for a significant part of voters, although from a financial point of view they require a serious change in budget priorities, including levelling off the military spending. Democrats are hoping that the campaign, which in a logical way should turn into a referendum on trumpism, the current president will lose. However, D. Trump found his trump card in this campaign, skillfully linking the Democratic Party with the left movement, and even more - calling all Democrats socialists. A possible clash of two referendums - “on trumpism” and “on socialism”. - in the presidential elections of 2020 creates a rather confusing domestic political situation in the USA. However, the political strategy to re-elect the current president for a second term, based on deliberately intensifying the split and polarization of American society, is extremely dangerous, with difficult predictable consequences, including for the outcome of the November 2020 presidential elections themselves.