The Ambivalences of Digitalization: the Demand of its National-Cultural Model for Sustainable Development

Publication type Article
Status Published
Occupation: Head of the Department of Sociology; Chief Researcher
Federal Center of Theoretical and Applied Sociology of the Russian Academy of Science
Address: Russian Federation, Moscow
Journal nameSotsiologicheskie issledovaniya
EditionIssue 9

The author has analyzed the ambivalences of digitalization, which change the factors that ensured the sustainable development of socium and nature. It is shown that their consequences have a complex causality – they are depended not only on the objective trends of self-development of modern realities, but largely on people's choice of ways of implementation of digital innovations, that are nationally and culturally conditioned. The rational-formal model of digitalization, established in the West and imposed on us, is dominated by trends of chaotization and dehumanization, its inherent is the “cancel culture” of values of other nations. As an alternative to it, there has been proposed a national and cultural model of digitalization, which aims to create qualitatively new opportunities for sustainable development of the country, taking into account the confrontational geopolitical realities that have arisen.  The author substantiates the basic components of this model, the quintessence of which is the governance of the content and characteristic features of digitalization processes, taking into account the culture and mentality of the Russians, their own civilizational specificity.  In this context, the reorientation of the digitalization of education from Western pragmatism to the goals of comprehensive personal development is justified; the digitalization of health care – from the absolutization of the treatment protocol to finding its optimal balance with the art of healing.   It is concluded that the proposed model of digitalization will nonlinearly increase the potential for sustainable development of our society.

Keywordsdigitalization, ambivalence, sustainable development, non-linearity, complexity, “cancel culture”, humanism
Publication date29.09.2022
Number of characters23182
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