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Socially Responsible Consumption in Russia: Factors and the Development Potential of Market-Oriented and Nonmarket Practices
 
PIIS086904990011525-9-1
Publication type Article
Status Published
Authors
Marina А. Shabanova 
Occupation: Professor, leading research fellow
Affiliation:
Faculty of Economic Sciences
Centre for Studies of Civil Society and the Nonprofit Sector, National Research University Higher School of Economics
Address: 20, Myasnitskaya St., Moscow, 101000, Russian Federation
Journal nameObshchestvennye nauki i sovremennost
EditionIssue 3
Pages69-86
Abstract

Socially responsible (ethical) consumption in Russia is only taking its first steps and is fairly fragmented. In most cases, consumers engage in practices of one particular sort, whether ethical purchasing, ethical boycotts or separate collection of waste. The article presents the data of a representative empirical study aiming to identify specific qualities of citizens participating in various socially responsible consumption practices as well as factors facilitating Russians’ engagement in the above practices. The article purports that market-oriented practices, such as ethical purchasing and boycotts, and nonmarket ones, such as separate collection of waste, are driven by different factors and relate to the sphere of civil society in different ways. The article concludes that differentiated strategies need to be implemented in this area by NGOs and management groups of various levels.

Keywordssocially responsible/ethical consumption, ethical purchasing, ethical boycotts, separate waste collection, civil society, civil activity, social solidarity, social responsibility
Received14.09.2020
Publication date17.06.2017
Number of characters887
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